GTM Analytics agency white

Hire me
web-analytics-expert-GA4

Hey,
I’m Elliot 🙂

Web analytics expert with a marketing edge, I founded GTM Analytics to help SMEs turn data into growth. Since 2023, I’ve been bridging business goals with data-driven strategies—tracking, analytics, and optimization for marketing, paid acquisition, and product growth.

Hire me

I’m acknowledged by my peers for:

Expertise

I stay at the forefront of web analytics trends and techniques, ensuring my clients benefit from the most effective solutions.

Quality

I usually go beyond customer expectations by delivering high-quality work that meets and exceeds business needs.

Agility

I utilize agile methodologies to plan, schedule, and manage workload effectively, ensuring a streamlined path to success.

Problem-solving

I don’t just serve my clients ; I resolve problems. My goal is to provide concrete solutions to drive results and growth.

Cross-funcionally

I work across multiple functions, driving collaboration and delivering results through rigorous organization and efficient processes.

Business-acumen

I understand high-level business challenges and translate data insights into actionable strategies that drive growth and success.

Here’s what my previous managers say:

Filipo Dattola

Data & BI Director

Verify the Linkedin review

Elliot is an exceptional Web Analyst with extensive expertise in web tracking and analytics. His deep knowledge and skillset make him an invaluable asset to any team. Our Product Teams hold him in high regard for his outstanding project management abilities and excellent communication skills. Elliot consistently delivers high-quality work on time, ensuring seamless collaboration and project success.

Diego Morales

Analytics & AI Lead

Verify the Linkedin review

During the time I worked with Elliot, he demonstrated his deep knowledge of digital analytics. His passion, technical expertise, constant effort to keep learning new things, and autonomy make him an excellent professional and teammate. I am extremely proud of his growth, and I’m sure he will continue to surpass himself every day. Without a doubt, I hope to work together again in the future.

Guillaume Gigant

Marketing Director

Verify the Linkedin review

At Soyuz, Elliot contributed greatly to our team as a digital marketing and data consultant. Among his many qualities, I particularly value his curiosity, enthusiasm, initiative, and proactivity in taking on new challenges and providing solutions independently, as well as his strong analytical skills.

GTM Analytics, born from my experience as technical marketer

I began my career as an SEO expert in 2017 and quickly discovered the impact of data on shaping effective marketing strategies. This realization sparked my interest in marketing analytics, including social listening and audience analysis. Over time, I managed paid acquisition campaigns on platforms like META, Google Ads, and TikTok for European brands, overseeing monthly budgets of up to €15,000.

My growing fascination with the technical side of the web led me to learn web development and JavaScript for tagging, SQL for data manipulation, and Power BI for dashboard creation. Mastering these skills allowed me to offer a more holistic service to my clients and strengthen my understanding of the web analytics process.

By merging my technical expertise with my marketing background, I now provide data-informed, strategic solutions. With GTM Analytics, my mission is to help businesses succeed online by leveraging data to measure and optimize their marketing strategies and product development.

Hire me